June 22, 2009
James, the highest-paid athlete (including endorsement deals) in the NBA, turns to Bissinger (Friday Night Lights
) to tell the story of his meteoric rise as a high school basketball player, when he and his teammates took a private school in Ohio to state and national championships. Looking back at the media circus that put him on the cover of Sports Illustrated
at 17, James accuses the media of overexposing him for their own benefit. It feels like the young superstar is working out some grudges against the athletic officials who challenged his amateur status after he accepted two jerseys from a sporting goods store as a gift, along with his school for failing to take his side in the controversy, but Bissinger smoothes out the rough edges, letting very little anger show. That polish is the as-told-to memoir's biggest problem—despite stylistic flourishes like shifting to present tense to write about James's big games, his passion seems muted. James hits all the right moments, from the childhood promise he made to himself to put Akron on the map to the graduation day photo with his teammates, but it's a story readers hear rather than feel.
